This presentation explores how Artificial Intelligence and Generative AI are revolutionizing the way competition authorities monitor, analyze and enforce laws to promote fair competition and consumer protection. We delve into the opportunities presented by these tools, such as enhanced efficiency, predictive analytics for preempting anti-competitive behavior, and improved transparency in market surveillance. However, the adoption of such technologies also poses significant challenges, including ethical considerations, the need for tech-savvy personnel, data privacy concerns, and the risk of over-reliance on algorithmic decision-making. By examining both the bright prospects and the potential pitfalls, this presentation aims to provide a balanced perspective on the future of competition enforcement in an increasingly digital world.
Speaker: Valentina Porcu (EU commission, data scientist chief technology office DG COMP)
